What inspired you to create a business in Philly devoted to raw vegan desserts?
“I’ve always been very health conscious and have been making raw vegan desserts for years now and my friends & family love them. There are tons of vegan desserts available in Philly, but I couldn’t find anything dedicated to RAW (no-bake) vegan desserts. So I went for it and launched my little raw vegan business in November 2021.”
Have you ever had a customer that was pleasantly surprised with how delicious vegan sweets can be?
“Yes!!! All the time. People are shocked at how delicious the raw vegan desserts are, despite being made from 100% plant-based raw ingredients and not having the typical dessert ingredients like refined sugar.”
Preethi holding a variety cake pack outside the Philadelphia Museum of Art. (Photos courtesy of Preethi Sundararajan.)
What is your hope for the future of Philly Raw Desserts?
“My hope is to launch nationwide shipping this year, and launch a new line of products that I hope to get into grocery stores like Mom’s or Whole Foods.”