What's the 'Brotherly Shove,' and Should the Eagles Trademark It?
If you've watched a Philadelphia Eagles game this season, you may have seen quarterback Jalen Hurts surging through a pile of players to advance the ball a yard or two, or even score a touchdown. That critical game play has been dubbed the ‘Brotherly Shove’ or ‘Tush Push.’ This month, the Eagles filed a trademark application to have the exclusive rights to sell shirts and other apparel with the phrase 'Brotherly Shove' on them. Host Trenae Nuri talks with John George, senior reporter at the Philadelphia Business Journal, about the origins of the phrase and why local sports teams and players are trying to monetize their catchphrases.
Read more about this story:
- Philadelphia Eagles file for 'Brotherly Shove' trademark to secure rights for merchandise
- The Eagles’ unstoppable ‘Brotherly Shove’ is the talk of the NFL. Where’d the name come from?
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